Lior Weinstein
Chief Executive Officer
Lior is a serial entrepreneur and current active investor in 30+ companies. He’s taken four companies
from zero to growth (B2B and B2C), including Appoxee, a 1.5 billion device marketing automation firm
sold to Teradata.
Lior has developed dozens of mobile apps, including some featured by Apple in the App Store, and has
20+ years of deep experience in software development, digital marketing, marketing automation, and
cryptocurrency and blockchain. As part of the Israeli army’s Special Ops and Special Intelligence
force, Lior led national award-winning intelligence gathering and production operations.
Fun fact: Lior is a former professional ballroom dancer.
Kimberly Bouffard
Chief Operating Officer
Kimberly is a driven marketing and technology executive, trusted advisor, and experienced operator.
She specializes in leading major performance accounts that require the highest levels of rigor,
accountability, and tactical excellence, and has advised Fortune 500 brands like Cox, Turner,
Capital One, Discover, and Chicos.
As VP of Product Marketing at 360i and Dentsu, she oversaw $2 billion in media billings across all
digital channels and platforms, stood up the agency’s Voice practice, and advanced their marketing
technology offerings through strategic partnerships.
Fun fact: Kimberly played Division 1 tennis at the UNCW before transferring to Notre Dame.
Steve Tellis
Chief Technology Officer
Steve is a software architect, product leader, and serial entrepreneur. He’s built successful software products for fintech, insurtech, real estate, hospitality, e-commerce, and government. Along the way, he’s owned every startup role, from coding (occasionally solo) to sales, UI/UX, marketing, product management, and financial planning.
Through his focus on software ventures, Steve has led 32 products from brainstorm to public launch. He manages the complete product lifecycle: research, brainstorming, vetting, development, launch, and assembling operational teams. Most recently, his “smart cities operating system” concept -- created for a Fortune 500 client -- was deployed in its third U.S. city.
Fun fact: Steve's mutual affinity for animals has led him to foster and rehabilitate many stray dogs (photos available upon request).
Marissa Brassfield
Chief Strategy Officer
Marissa is a ridiculously efficient® creator, parallel entrepreneur, and strategic sounding board.
Since 2008, the world’s most visionary entrepreneurs have trusted Marissa to translate their bold
ideas into impact-driven teams, highly efficient businesses, and immersive experiences.
She specializes in creating content-driven ecosystems around global leaders. As a co-founder of Peter
H. Diamandis’ Abundance 360 mastermind group and digital community (acquired by Singularity
University), Marissa designed and produced platinum-level private entrepreneurial events in China,
South America, the UAE, and across North America, hosting futurists like Ray Kurzweil and executives
from Microsoft, Uber, HTC China, Disney China, IBM Watson, Axon, Telefonica Alpha, and Uber.
Fun Fact: Marissa has authored over 15,000 online articles, generating over 60 million views, but her
favorite piece was an Entrepreneur magazine interview about her backyard “shedquarters.”
Kyle Ackley
Chief Experience Officer
Kyle is a creative strategist, product designer and proven team leader. With over a decade of
experience building digital products he has successfully led creative teams in innovative startups,
Fortune 500 companies, and product ventures across a variety of industries.
Kyle is a passionate problem solver who prides himself on turning complex challenges into simple
solutions. Having experience as a business owner, salesman, strategist, product designer, developer,
video producer, and product manager it allows him to quickly analyze a product or idea from all
angles and offer creative solutions.
Fun Fact: He is also a certified paramotor pilot.
Genevieve Bos
Board Member
Genevieve is a technology entrepreneur, board member, and a current active investor in 5+ companies.
She’s launched and sold multiple privately held companies, and loves transforming industries with
technology and process.
In one startup, she built a global technology company from zero to 80%
global market share, running strategy, sales and marketing helping the screen printing industry move
from an old school traditional model to a highly profitable on-demand digital delivery for new
products and services. She also co-founded, built and successfully sold PINK, the award-winning lifestyle brand for
professional women described as “Fortune Meets Oprah.” She hosted sold-out events featuring
America’s most influential women in business across the country for 4 years. Genevieve is a global
connector of people and ideas, and has closed over $300 million dollars in products and services to
some of the world’s largest enterprises.
Fun fact: Genevieve played shortstop on an all-boys baseball team for three years.
